Filling your head with random factoids about the nation’s local governments won’t make you Marketer of the Year; but sprinkling one or two of these tidbits into upcoming conversations will surely add some entertainment to your meeting’s agenda.
The ideal time to reach local government software buyers is early in the purchase cycle– when they first start researching available solutions. So for local government marketers, it would be extremely useful to know what information…
Can LinkedIn be an effective tool for local government marketing, as it is for other B2G (and B2B) marketing? The short answer is “yes.” But the more helpful answer is “YES, BUT . . . be…
An Interview with Founder and CEO Ron Mester This week, Power Almanac celebrates one decade in business. Over that time, Founder and CEO Ron Mester has grown the company to become the premier provider of contact…
We’re excited to announce that Power Almanac and Engaging Local Government Leaders (“ELGL”) are working together on a pilot program for 2020-2021 to provide support and resources to women and minority owned business enterprises (“WMBE” or “MWBE”) serving…
More marketing opportunities are here! We’re launching Head of Parks and Recreation as our 15th local government decision-maker role with 9,149 available records! The Head of Parks and Recreation is the person responsible at a city,…
Power Almanac blog readers and clients that have been working with local governments for years – and have already found your key decision makers – you can probably skip this article. But if you’re new to…
